Unsubscribe Tag

A tag can be placed in both the HTML and Text versions of a newsletter that will insert a link to unsubscribe from the email list. To enable the unsubscribe feature do the following:

HTML version:

1. Cut and paste the unsubscribe tag in the HTML body.

2. Enter the link text that should be displayed to the recipient.

Tag::  $ MC:NEWSLETTER_UNSUBSCRIBE:Custom Link Text Here $

Sample: $ MC:NEWSLETTER_UNSUBSCRIBE:Please click here to remove yourself from this email list. $

When the recipient receives the newsletter, the link text will read Please click here to remove yourself from this email list.

The tag appears at the bottom of each body type so it can be cut and pasted into the HTML and Text version of the newsletter.